Engagement Models

    Solutions Built for Your Growth Stage

    BDR as a Service, with Ranger Agent AI and senior fractional BDRs.

    AI Ranger handles research and signal. Senior fractional BDRs handle the human work: calls, discovery, follow-up, pipeline.

    Every engagement is tailored to your market, sales cycle, and growth goals. Choose the model that fits and we will build it around you.

    TargetedResearch-ledSenior-onlySignal-capturingMulti-threaded

    Fractional BDR

    BDR as a Service

    Same fractional model as a Fractional CRO or CFO. Senior operators so good at their craft they work across a small set of companies. The role here is outbound.

    Our BDR as a Service offering. A Senior Fractional BDR running strategic account-based prospecting powered by Ranger Agent AI. Ideal for companies that need qualified pipeline without hiring a full-time BDR. Multi-industry coverage or vertical-focused depending on needs.

    • ICP definition and target account list
    • Ranger Agent AI-powered prospect research
    • Custom email sequences and messaging
    • Multi-channel outreach (email, LinkedIn, phone)
    • Weekly performance reporting
    • MEDDICC-qualified meeting handoff

    Outbound activity

    Warm, research-led dialing into a targeted account list. Not high-volume lead-gen.

    • Senior fractional BDR with vertical experience running the dials
    • Warm, customized account-research dialing, roughly 40 to 80 connect-attempts per day depending on list size and vertical
    • Multi-threaded outreach: phone, email, and LinkedIn, sequenced around live intent signals
    • Lists built from scratch by us, or worked from your marketing and demand team's target list
    • Every call captures structured signal: timing, competitor, initiative, champion, budget cycle
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    Concierge

    GTM-as-a-Service

    The full orchestration. Everything in Fractional BDR plus a dedicated GTM strategist who builds your entire go-to-market motion from the ground up. Ideal for companies with no outbound infrastructure, entering new markets, or needing strategic guidance alongside execution.

    • Everything in Fractional BDR
    • GTM strategy and playbook development
    • ICP and market segmentation
    • Messaging and positioning framework
    • Full outbound execution with Senior Fractional BDR
    • Sales process design
    • Tech stack optimization
    • Ongoing strategy and pipeline reviews

    Outbound activity

    Warm, research-led dialing into a targeted account list. Not high-volume lead-gen.

    • Everything in Fractional BDR, plus a GTM strategist directing the motion
    • Warm, research-led dialing scaled across multiple ICPs and verticals as the GTM plan demands
    • Volume calibrated to the GTM plan, typically a wider list with the same intent-per-call standard
    • ICP, messaging, and list strategy iterated weekly based on captured call signal
    • Lists built from scratch or co-built with your marketing and demand team
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    Enterprise Command

    White-glove service for companies that need maximum firepower. Multiple BDRs, dedicated account management, quarterly GTM workshops, and advanced analytics to drive enterprise-grade pipeline at scale.

    • Everything in GTM-as-a-Service
    • Multiple Senior Fractional BDRs
    • Dedicated account manager (David Vitteri)
    • Quarterly GTM strategy workshops
    • Advanced pipeline analytics and reporting
    • Monthly ICP refinement sessions
    • MEDDICC deal inspection on active pipeline
    • Full event strategy support

    Outbound activity

    Warm, research-led dialing into a targeted account list. Not high-volume lead-gen.

    • Multiple senior fractional BDRs running coordinated warm dialing into named accounts
    • Account-based: deep research per account, multi-threaded into the buying committee
    • Quarterly GTM workshops re-tune target lists, messaging, and signal triggers
    • Dedicated account manager owns dial cadence, signal review, and meeting quality
    • Lists fully co-owned with your RevOps and demand team, or built end-to-end by us
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    Activity volume scales with list size, vertical, and ICP. Quality of conversation is the constant.

    Questions, answered

    BDR as a Service, in plain terms

    The questions prospects ask most, answered first.

    BDR as a Service is a senior fractional model for outbound business development. You get experienced operators running calls, discovery, and pipeline progression, backed by Ranger Agent AI research. Not high-volume lead-gen, not junior reps. Warm, research-led dialing into a targeted account list.

    An in-house SDR is a full-time hire, usually junior, with months of ramp and full loaded cost above $150K. An agency SDR is volume-first and rarely vertical-specialized. A Fractional BDR is a senior operator working across a small set of companies, vertical-specialized, with AI research handling the heavy lifting on accounts.

    Ranger Agent AI does the research and signal capture: earnings calls, news, job postings, SEC filings, stakeholder graphs, competitive intel. Humans do the execution: dialing, discovery, multi-threading the buying committee, follow-up, and pipeline progression. AI research plus senior human execution.

    Same fractional model, different role. A Fractional CRO or CFO is a senior operator so good at their craft they work across a small set of companies. A Fractional BDR is the same standard applied to outbound. Different role, same standard.

    Warm, customized, research-led dialing, roughly 40 to 80 connect-attempts per day per BDR, depending on list size and vertical. Volume scales with the engagement model and the size of the target account list. Quality of conversation is the constant, not raw dial counts.

    Engagements typically start within two weeks of kickoff. All plans are month-to-month with no long-term commitments. Scale up, scale down, or pause when it suits the business.

    SaaS and Cloud, Fintech, Healthcare Technology, Manufacturing and Industrial IoT, Energy, HR Tech, CPG, Hospitality, and State and Local Government. Multi-vertical coverage is available on the Fractional BDR plan, vertical-specialized depth on GTM-as-a-Service and Enterprise Command.

    MEDDICC-qualified meetings with real decision-makers, signal captured on every call (timing, competitor, initiative, champion, budget cycle), and pipeline that progresses. We do not promise calendar-based meeting counts in week one. We build deliberate outbound that compounds.